Skip to main content

When Machine was coming: Computer Ads from India

[Some more stuff collected from The Indian Express Archive which now is almost complete till 1990s]

"If the mind came from a body whose language the Great Race could not physically reproduce, clever machines would be made, on which the alien speech could be played as on a musical instrument."

-The Shadow Out of Time by H.P. Lovecraft (1936)

IBM Ad from India. January 1970.
Before they were 'kicked out' of India in 1977

Ad for TCS. 1970. Sarkari Kaam.

TDC-12. 1970. Sarkari Computer.


ISIJU-1 built in 1966.


Clipper Nantucket 1988. 'Fastest application development tool'

Mag. 1988


HCL Ad. 1988. Not sure if its before their Noida Conquest.

68020 CPU at 18 MHz
2 X RS 232C Ports for console
Intelligent 16 X RS 232C Port Controller with its 68010 processor
1 X 720 KB Floppy Drive
1 X 80 MB Winchester Drive
1 X 60 MB Cartridge Back-up
1 x VT 100 compatible Terminal
Unix V release 2 operating system
'C' Compiler
Fortran Compiler

Series 32 Basic configuration only for 2,99,000/-

Minicomputer Ad 1988

Two NIIT Ads from 1988. They actually still have photographs of Rajiv Gandhi in some of their centres.

1988. IBM XT/AT Compatible Keyboards

Something really interesting. ORG Systems Word Processor for Indian languages 1988. India's first.

For a 'swadesi' insurance company, this certainly makes sense

One giant UPS. 1988.

The Butterfly versatility is such that an individual user can begin processing on MS-DOS switch over to SINTRAN midway and revert to MS-DOS, to continue from where he left off!

Butterfly Norsk Data Ad 1988


  1. niit ads look stylish and recent..

  2. It seems their copy hasn't changed for ages.

  3. Love the "powerful" in quotes in the pentafour ad.

  4. I have seen some ads from 70s in which the "good points" of the product were placed in quotes. Seem "Air Quote" hadn't destroyed the "power" of quote back then.

  5. Excellent.. excellent post...
    It feels amusing to have nostalgic feelings about the era in which we are living right now. Never seen this side of computer ads..Thanks for sharing :)


Post a Comment

I always like to hear back :)
However, irrelevant comments and irrelevant links will not be published. Needless to say, same goes for abusive comment and spam. Leaving back links related to the topic is encouraged. I know it can be tempting but try not to leave your email ids, phone nos and CVs in the comment.

Popular posts from this blog

Famous Old Faces of Doordarshan

Some people recall the faces and some people recall the names. Here are images of some of the famous readers and presenters of Doordarshan down the years. If you recognize any of them, leave a comment. [ Update 1 : Most of the faces now have names thanks to helpful comments by olio-gallimaufry ] [ Update 2 : Included image of one of the earliest presenters, Gopal Kaul. Send in generously from personal collection by son, Ashutosh Kaul. Sept, 2010.] [ Major Update 3: Got a tip-off about a documentary about the famous faces of Doordarshan from the makers   of     “The Golden Trail , DD@50 :Special feature on Golden Jubilee of Doordarshan ” from which these caps were taken. I managed to catch the incredible documentary and am adding some more faces/name and part of the docu here. New ones can be found after the image of  Narotam Puri. 30th Oct, 2010]  Pratima Puri. Believed to be the first Doordarshan reader.

Indian Cigarette Vintage Ads

He put a cigarette in his mouth and, as a matter of silent routine, offered one to Gwyn, who said ‘No thanks.”Richard looked at him.”I packed it in.”"You what?”"I stopped. Three days ago. Cold. That’s it. You just make the life choice.” Richard looked up and inhaled needfully. He gazed at his cigarette. He didn’t really want to smoke it. He wanted to eat it. Almost the only thing that he still liked about Gwyn was that he still smoked…Paradoxically, he no longer wanted to give up smoking: what he wanted to do was take up smoking. Not so much to fill the little gaps between cigarettes with cigarettes (there wouldn’t be time, anyway) or to smoke two cigarettes at once. It was more that he felt the desire to smoke a cigarette even when he was smoking a cigarette. The need was and wasn’t being met… While it would always be true and fair to say that Richard felt like a cigarette, it would now be doubly true and fair to say it. He felt like a cigarette. And he felt like a cig

Kishore Kumar, Yodel-ay-ee-oooo Songs, A List

*Updated with corrections pointed out by Bart Plantenga , author of some incredible book on Yodeling including Yodel-Ay-Ee-Oooo: The Secret History of Yodeling Around the World. -0- Kishore Kumar 's brother Anoop Kumar, who we basically know for the line ' O manu tera toh hua ab mera kya hoga ', used to own lots of Austrian music records. And from these records, Kishore Kumar picked up the art of Yodel singing, an art perfected in bathroom and then introduced by him to the world of Hindi film music. According to his biography 'Kishore Kumar: method in madness‎ ' by Derek Bose, "Kishore was a fan of the Swiss singer Tex Norton [* Tex Morton, an Australian cowboy born in New Zealand who sang  in the gene autry / Jimmie Rodgers style ] and the Australian Jimmy Rogers [* Jimmie Rodgers , perhaps the most American and one of the most famous yodelers in the world, famous for his blue yodels ] as well." Although most of these songs by Kishore Kumar are t